Author: admin

  • Hello and welcome to our food for thought blog!

    Hello and welcome to our food for thought blog!

    Sometimes in life the most difficult decision one can make is to chart a course for ones self and stick to it through thick and thin. Several years ago my business partner and I decided to start an online diet and fitness company called www.dietgroupies.com (Today it is built around Visalus protein shakes and Sun Warrior for the vegans out there). Several years later, I wonder if it was about finally launching the company or the many crazy experiences leading up to the launch. When it comes to SEO (which stands for search engine optimization for those of you who just read our blogs for the laughs we are actually an online marketing company) the most important thing is to start the process.

    I have been speaking with a lot of business owners lately (Well everyday!!) and what I am hearing is that the old way of finding clients is not working, gone are the directory days and search engines are the new yellow pages. While I spotted a trend over the past few years with the growth in social media and twitter, linkedin and your facebook fan page I did not see that it would become so critical to companies and individuals with a message. It is quickly getting to the stage where people are only going to be doing business with companies that they like the tweets they put out. While service and quality of goods are equally as important what I have wittled it down to is that the market wants to connect to your message and so for those who put tweets that we can all relate to makes it easier to feel like you can trust that particular brand.

    If the medium is the message then certainly we are all going viral. I have learned that the journey is the real gift in life and not the destination as once you reach your destination the question is usually what now. I think it all starts with us looking inside and deciding what it is that would make us complete in who we are really meant to be and having the discipline and conviction to stay the course and become that individual no matter what the cost.

    If you don’t stand for something you will fall for anything~Jeremy Fisher
    Nexonta Technologies Inc.

  • Welcome to our We Gen Blog!

    Welcome to our We Gen Blog!

    It is evident that the world is changing and change has always traditionally been uncomfortable for the human race. Corporate greed has left a long trail of communal and social disconnect and we are seeing the end of the “Me” generation becoming a distant memory and we are now entering the “We” generation by default as we have no choice but to fix our economic woo’s through coming together as a society and helping one another. Long gone are those days of companies going after profit only and not the benefit and economic development of society as a whole.
    “Million dollar neighbourhood” is a new social experiment reality tv show on OWN network which follows a community in a suburb as they try to work together for the betterment of the community as a whole in the same way communities functioned 60 years ago, where everyone pitched in to help grow the whole community and give help to those who can’t help themselves. I think we will start seeing allot of these types of trends in human behaviour more out of necessity than choice, I personally think that if we start thinking like a community instead of trying to take advantage of one another we will thrive and create a better world for future generations. While I like to profit and win at business, I do not see the benefit of winning if the cost is the destruction of the quality of life for future generations.

    “Everything happens for a reason” I think that everything happens for a reason in life and sometimes the reason does not show itself for a long period of time before we can make sense of it. Right out of high school I went on an exchange program to Harvard in Boston and had an opprtunity to attend an Ivy League school however as faith would have it I was forced to figure it out myself, a few years later and allot of hard won lessons, I would ask myself how would my life had turned out had I gotten my chance to attent Harvard and my close friends simply say, “it wasen’t meant to be” Sometimes in life things happen to us and we may think that it is the end of the world and that life as we know it is over, when this very thing is the most important thing at that particular time in our life to set us on our life’s journey. The economy is changing and society is moving forward, with Face Book’s ability to topple dictators in the Middle East we clearly need to figure out a more substansive way in which to gouvern society’s subjects. Face Book has become the new town hall where like minded friends and aquaintances come together to catch up and commiserate about social woo’s.

    With mediums like Face Book, the We generation is here to stay, we can help the world by helping each other since it is pretty clear that we all more or less want the same things no matter where you are from, Love, A home, Gainful employment, and the ability to care for our family. The Porche and the super model girlfriend would be nice however not necessary to our overall quality of life. I leave you with a great quote from my favorite athlete.

    “The longer I live, the more I realize the impact of attitude on life. Attitude, to me, is more important than facts. It is more important than the past, the education, the money, than circumstances, than failure, than successes, than what other people think or say or do. It is more important than appearance, giftedness or skill. It will make or break a company… a church… a home. The remarkable thing is we have a choice everyday regarding the attitude we will embrace for that day. We cannot change our past… we cannot change the fact that people will act in a certain way. We cannot change the inevitable. The only thing we can do is play on the one string we have, and that is our attitude. I am convinced that life is 10% what happens to me and 90% of how I react to it. And so it is with you… we are in charge of our Attitudes.”~Lindsay Messina
    Nexonta Technologies Inc

  • Great Blog by Miki DeHaven

    Great Blog by Miki DeHaven

    Beef Up Your Internet Marketing and Your Body At The Same Time!
    01 2012 Wednesday
    25
    By Miki DeHaven in Marketing

    In today’s health-conscious society, everyone has spent at least a couple minutes of their life thinking about (or purposely ignoring) their diet. Is this meal healthy? How many calories are in this? Does this bacon-wrapped butterball make my butt look fat? The theory and principles behind improving your health and getting better results can also be attributed to what you do or do not contribute to the health and welfare of your website’s SEO. Here are a few suggestions on how you can lose weight and improve your rankings at the same time.

    1. Have A Measurable Goal
    It may seem feasible to stare longingly at the slim thighs of fashion models and think that you can get there someday (if only you could keep your fingers out of that mayonnaise jar), but think about steps that are measurable and achievable. In that same vein, you may see a website that ranks amazingly well for single-word keywords, but if you don’t set yourself up for success with a committed strategy and follow through, you will spend months wondering why your efforts are not providing results. Those svelte upper-leg-areas don’t come easy, but by tracking your progress, you will see what is working, and why that mochachino addiction definitely isn’t.

    2. Results Don’t Happen Overnight
    Last night at dinner you gave up carbs entirely, but why isn’t that belly fat dissipating this morning when you went to button up your pants? That is because, like anything worth having, weight loss and kick-ass rankings do not happen right away. Best intentions aside, it takes hard work and patience to get where you want to be. Keep plugging away. Gradually you will see that all the tedious link building, onsite optimizations and Zumba at the YMCA are really paying off, both in results and attitude.

    3. Find Credible Information
    The skeletal lady behind the counter at the teashop may be an expert in all things “holistic” but she is probably not the best person to make judgment calls on healthy ways to lose weight. In that same fashion, you may not want to take the marketing advice of every Tom, Dick, and Harry that sends you emails about your meta descriptions. Popular SEO blogs tend to be a reflection of someone who knows what they are talking about, and has the support of other experts in the field. Check out multiple, highly regarded internet marketing blogs (ahem, like Web Talent Marketing, for example), and take the advice of industry leaders. If there is a consensus among the group, it usually becomes a best practice. Just like in weight loss, you’ll need to find a credible trainer who has the experience necessary to help you. It may seem like a great idea to use chili powder to cleanse your colon, but in the end it’s just a pain in the butt.

    4. Commit To A Process
    The guy that hosts the P90X+ videos is ripped, and when you use the program it probably garners amazing results. But is that a plan you can dedicate the time and up-chuck reflexes to on a daily and weekly basis? You may have 30 minutes a day P90X+ dreams, but your reality is probably closer to weekly Jazzercise on your VHS player. Whatever your process is, own it and commit to it. Don’t start and stop and then commiserate with your girlfriend’s low-fat yogurt about how its just not working for you and maybe you should just buy a pair of Spanx and forget about it. If you care enough about your website to complain, you should care enough to commit to a plan and follow through for the entire campaign. They say that weight loss is a lifestyle change so is effective online marketing. Commit, Commit, Commit!

    5. Change It Up (When Needed)
    Congratulations! You have found a plan that you aren’t mortified to tell people you use, and you have been consistently using it. You like your plan, but after a while you may not see the dramatic changes you have come to expect. Your website and your body may both be adjusting and adapting to the plan you gave yourself and a refresher course may be necessary to keep the spark and progress alive. Maybe you need to take a break from submitting to directories or guest blogging and spend some time creating assets or going after juicy links found in your competitor’s link profile. Is it time to take a look at your site and make a list of improvements to increase usability? Change up what you are doing to keep the motivation and success flowing. When you hit the plateau and the results drop off reinvent your process and keep up the momentum.

    6. The More You Put Into It, The More You Get Out Of It
    Your success is only as good as the effort that you put into it. If you are only barely making the minimum effort, you are going to get minimum, or perhaps no results. Swapping out meta tags and building a few low quality links are not going to get you where you need to be. This is the equivalent of only dieting on the weekends. If you are committed to a plan, make sure you are giving it your all to see the changes in your rankings (and muffin top) you would like.

    7. Aggressive Tactics Can Be Hazardous
    I don’t have to tell you that binging and purging is a dangerous habit to get into, so why would you do the same for your website? Don’t binge on easy SEO fixes like automated submissions or other gray (or lets face it, black) hat tactics just to get your rankings up quickly. The results may be quick, but you will just as quickly fall into disrepair when your website gets dinged by the search engines. Or, you know, the lining of your esophagus deteriorates into rice paper.

    8. Ignore Tempting Quick Fixes
    You may be in awe of the waist-to-rump ratio of the Kardashian sisters, but buying their diet pills will only result in a mild heart murmur and a deep hole in your bank account. You may feel energized for a short period of time, but after a little bit you will be back to normal and you may as well roll those twenty dollar bills into little balls and swallow them whole. The same theory applies to the sneaky tricks, excessive paid linking tactics and black hat schemes available online. You may see a push in the beginning, but in the end it is never worth the time or money.

    9. Keep a Balance
    Effective SEO takes a balance of both diet, in the form of tried-and-true Search Engine Optimization best practices, and exercise by way of ongoing link building. Doing just one or the other will only take you so far. An effective SEO campaign should look at all aspects of SEO including conversion, usability, analytics, keyword research, competitive analysis as well as onsite SEO techniques and link building tactics. Make sure to keep a healthy balance between them and not give anyone more importance than others, they all play a role in your website’s success.

    10. Do What Works For You
    What works for that skinny girl next door may not always work for you. Just because she lost 2 pounds in a day doing a pilates-ballet-shakeweight combo class at her boutique gym doesn’t mean you will see those same results. Check out all your options and don’t jump on one thing and beat it like a dead horse. Genetics versus Culture is equivalent to Business Model versus the Online Economy. You may be predisposed to wear Apple-Bottom Jeans, just like your business may be less predisposed to convert into online sales than ones in other verticals. Like exercise, SEO results may vary depending you industry and some are much more competitive than others and will take time. Let us not forget that SEO only brings in qualified consumers to your site, it doesn’t convert them. You’ll need to do competitive research before starting your campaign to make sure you are setup for success.
    Like weight loss, the results and benefits of ongoing healthy online dieting and web marketing work are invaluable to your business. In the long run you will add years to your average business lifespan and general well-being. You will be happier as a marketer and more secure in yourself and the services you offer. The end result? You will then pay less to your overpriced therapist to listen to you complain about your stress level. So strap on those leg warmers, tell yourself you’re a maniac on the dance floor and practice your quickstep because you have some hard work to do, but it is totally worth it!
    Miki DeHaven is an SEM Specialist at the Internet Marketing Company Web Talent. Based in central Pennsylvania, Web Talent Marketing offers search engine-marketing services to clients nationwide. For more information visithttp://www.webtalentmarketing.com/
    Tags: business marketing, internet marketing, measurable goals, online marketing

  • Welcome to our Proactive Vs Reactive Blog!

    Welcome to our Proactive Vs Reactive Blog!

    19 January 2012
    It has long been said in a quote by Jim Rohn, “We must all suffer from one of two pains: the pain of discipline or the pain of regret. The difference is discipline weighs ounces while regret weighs tons.” Why is it that we as humans wait until we are suffering from lung cancer to stop smoking or our doctor informs us that we have diabetes before we start to watch what we eat and start to exercise. Or your direct competitor has taken marketing and SEO services with Nexonta Technologies Inc and you are still hoping that someone finds your company in a big printed directory. The person who is proactive always wins the race, this is because they are training well before a race has even been announced.

    To be proactive is to be in love with life and ourselves. My business partner and closest friend for the past 16 years recently said to me that going to the gym to workout has become like building a business in the beginning it is dificult but as you get into it it becomes part of you and now it is like second nature and she wouldn’t know what to do with that energy if she didn’t go! (Think we have created a monster) The fact is that she feels great and looks great and now does not look at excercise as a chore but as a worth while investment in her personal well being. Most people wait until they meet that special someone to to start getting into shape or spending quality personal development time. This makes no sense whether you are running your business or household, being proactive is about operating always at your optimal level.

    Time waits for no one, and life is to short not to always be on our A game, in fact that day you are at the grocery store and there is this very stunning woman in the line buying two tomatoes and an onion and you are right in back of her in the line and you say something charming and funny and she flashes you this huge smile and says have a good one as she saunters off would not be possible if you were not on your A game. To be proactive is to attack life with zeal and excitement but to be reactive is to be waiting for the bad to happen and then have to clean up someone else’s mess.

    I Choose to live by choice, not by chance; to make changes, not excuses; to be motivated, not manipulated; to be useful, not used; to excel, not compete. I choose self-esteem, not self pity, I choose to listen to my inner voice, not the random opinions of others.Go!
    Champagne in victory because you deserve it, champagne in defeat because you need it!~Napoleon

    Nexonta Technologies Inc

  • Welcome to our start and go Blog!

    Welcome to our start and go Blog!

    12 January 2012
    Hello all it is time for another blog, really this will be the first one offically for 2012. We are off to a good start so far this year it is exciting to see all of the new projects that are coming up over the next little while. The reason we are calling this blog start and go is because it is a new year and we here at Nexonta Technologies Inc are seeing allot of new companies starting out and needing websites and SEO services. 2012 is expected to have record number of start ups in North America. What this means for the economy is that small business will be leading the growth in the economy over the next few years.

    While there is still bad news coming out of Europe it would seem that North Americans are not waiting for world economics to catch up and are taking matters into their own hands. Given the fact that people will always need to eat and take care of their families while having a place to live it is pretty safe to say that there will be forward momentum over the next few years to get the economy moving forward.

    Companies like Google and Microsoft are developing platforms which will enable users to interphase with other users around the globe and be able to create business. Short of that this is a good time to be an entrepreneur. That being said it is not for the faint of heart but if you think about it, what ever you decide to do, it will take allot of work and effort anyway and so if there is a silver lining of wealth and independence at the end of all of your struggling to grow your company, then you are even better off. Bottom line is that there are allot of smart, diciplined and principled people out there who are more than capable of starting their own companies and creating jobs for the unemployed and a better future for their families so if this is your calling then there is no time like the present after all with the economy where it is, you got “nothing to lose”

    Everyone has a success mechanism and a failure mechanism. The failure mechanism goes off by itself. The success mechanism only goes off with a goal. Every time we write down and talk about a goal we push the button to start the success mechanism.
    Charles ‘Tremendous’ Jones

  • Welcome to Our New Year’s blog 2012

    Welcome to Our New Year’s blog 2012

    02 January 2012
    It is a new year and a new beginning in all of our lives. This blog attempts to draw a correlation between the things that we say and the things that we do. Back in 2008 when the economy bottomed out and the market went sideways on Main St as well as Wall St., it has been a challenging time for many of us. The street has a short memory and we can probably expect slow growth over the next year as we start to look towards the future with hope and anticipation and stop looking back at the past with dread and regret. The human spirit is extremely resilient and it is that same spirit which has carried us through so many devastating times throughout history.

    “Don’t wait until everything is just right. It will never be perfect. There will always be challenges, obstacles and less than perfect conditions. So what – Get started now. With each step you take, you will grow stronger and stronger, more and more skilled, more and more self-confident and more and more successful.” ― Mark Victor Hansen, These are not just words that someone said at one point in their lives as they were going through challenging times. This is information that someone who was an achiever shared with us to help us do more with our lives.
    Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success. Stephen A. Brennan, Love it! I have seen so many of these wonderful quotes that touch so many of us and give us that little extra encouragement to push harder or to work on ourselves to become that much better professionally and at home with our families. These are not just quotes, they are sound bites for life, at one point or another these people who gave us these wonderful quotes were going through the exact same feelings that the quotes were made to evoke in us.

    In the long run, we shape our lives, and we shape ourselves. The process never ends until we die. And the choices we make are ultimately our own responsibility~ Eleanor Roosevelt . We have infinitely more power over our lives than we believe. The key is to believe in ourselves and our personal power will grow but we have to be our own people and not be influenced by the opinions of others and temporary circumstances. Life is challenging but success leaves clues and a lot of them are in the great quotes, don’t just read them – live by them because the great person who gave us the quote in the first place lived it and wanted to pass on the wisdom that is just as applicable to our lives today as when it was first said. Happy 2012 everyone and On to the next level!

    “Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.”~~Mark Twain
    Nexonta Technologies Inc.

  • Welcome to Our 90 Day Challenge Blog!

    Welcome to Our 90 Day Challenge Blog!

    21 December 2011
    A challenge is a general term referring to things that are imbued with a sense of difficulty and victory. While the concept of a 90 day challenge is quite simple, it’s effect is quite amazing. When an individual embarks on a personal challenge rather than just trying to attain a goal through hard work, the task at hand takes on a whole new meaning, all of a sudden that individual is tapping into personal growth, pride, courage and the bragging rights to say “I Told u So”. When you change your perspective you change the game. While this 90 challenge is all about personal growth, the challenge is done with others who have similar goals. The main focus of the Visalus 90 day challenge is to promote healthy eating and excercise using meal replacement shakes as well as an elite product line of supplements.

    I was introduced to this company about a year ago from a friend and I have tried their shake and gotta say it is definitely the best tasting meal replacement product that I have ever used. So much so that www.dietgroupies.com is a site that we have designed to provide daily healthy eating and excercise tips for breakfast, snacks, lunch, snacks and dinner as well as beginner excercise tips for those just getting started to those of you looking to compete in the Boston marathon. Dietgroupies.com will follow some of the healthiest people on the plants and we will share their tips and habits. The whole goal of this site is not to give the visitor everything at once but to give them a bit of new information everyday. “Baby Steps To Change”

    I am starting my 90 day challenge on Jan 01 2012 Currently I am up at 6:00 every morning and at the gym by 7:00am and I usually do a 2 hour workout before going into the office and the shake is a big part of that. I want to push myself so for my 90 day challenge I intend on losing 15 pounds and the goal of this is to be in the best shape that I have ever been in and perhaps do an Armani Underwear ad! Hey it’s my challenge! What ever your challenge is whether it is to lose weight, gain energy or you want to fit into that wedding dress this summer put it out there, once you announce it then it becomes real and watch the growth and transformation start to take place.

    Any experience can be transformed into something of value. Everything depends on the way you look at things. You cannot have the success without the failures.
    What are stumbling blocks and defeat before you, can be stepping stones to victory if you remain determined.
    Nexonta Technologies Inc

  • Welcome To Our New Years Resolution Blog!

    Welcome To Our New Years Resolution Blog!

    14 December 2011

    A New Year resolution is a commitment that an individual makes to one or more lasting personal goals, projects, or the reforming of a habit. “You hit a goal, you achieve a goal. You keep a resolution”.

    This lifestyle change is generally interpreted as advantageous. A New Years Resolution is generally a goal someone sets out to accomplish in the coming year. Some examples include resolutions to donate to the poor more often, to become more assertive, or to become more environmentally responsible. A key element to a New Years Resolution that sets it apart from other resolutions is that it is made in anticipation of the New Year, and new beginnings.

    It’s well known that New Year’s resolutions don’t have a high success rate. While many people opt to ditch the annual goal-setting event, about 40 to 45 percent of North American adults set at least one resolution come New Year’s.

    Unfortunately for many, the results turn into a pattern: January 1, we start off determined to follow through on our goals. Excited and energized, we think that this year will be different from the last, when our resolutions went by the wayside. But come February or even mid-January, the majority of us have abandoned our goals altogether.
    New Year’s Eve has always been a time for looking back to the past, and more importantly, forward to the coming year. It’s a time to reflect on the changes we want (or need) to make and resolve to follow through on those changes. Did your New Year resolutions make our top ten list?

    1. Spend more time with family and friends.
    2.Fit in fitness.
    3.Tame the Bulge Over 66 percent of adult Americans are considered overweight or obese by recent studies, so it is not surprising to find that weight loss is one of the most popular New Year’s resolutions. Setting reasonable goals and staying focused are the two most important factors in sticking with a weight loss program, and the key to success for those millions of Americans who made a New Year’s commitment to shed extra pounds. www.dietgroupies.com can help here!
    4.Quit Smoking.
    5. Enjoy life more.
    6. Quit drinking.
    7. Get out of debt.
    8. Learn something new.
    9. Help Others.
    10. Get Organized.

    While we all could do with improving on one or a fews of these it is smart to set realistic goals for your resolutions Baby steps to change is the best way to approach change in a healthy way. Try doing something for 90 days and it will become a new habit and once you develop a few good habits the rest will follow.
    Nexonta Technologies Inc

  • Welcome to our Goal Setting Blog!

    Welcome to our Goal Setting Blog!

    05 December 2011

    Goal setting involves establishing specific, measurable, achievable, realistic and time-targeted (S.M.A.R.T ) goals. Work on the theory of goal-setting suggests that it’s an effective tool for making progress by ensuring that participants in a group with a common goal are clearly aware of what is expected from them. On a personal level, setting goals helps people work towards their own objectives most commonly with financial or career-based goals. Goal setting features as a major component of personal development.

    “Goals provide a sense of direction and purpose” “Goal setting capitalize on the human brain’s amazing powers: Our brains are problem-solving, goal-achieving machines and once we chart a course for our goal our mind and bodies will follow. About a year ago an amazing little ball of fire set out on a journey to achieve a goal, let’s call her Go Pro! Well a year later almost to the day it was achieved. Goals act as a road maps if you will, something to keep us on track when the going gets tough.

    2012 is going to be an amazing year if you want it to be but: Trouble is inevitable – misery is optional – love it! The fact of the matter is that problems will always arise but it is how we deal with them that determines the out come. Like any well laid Google SEO Strategy, it is essential that you have an objective of what you are trying to accomplish and where you would like to end up or you might find yourself somewhere you didn’t plan on ending up. It is no secret that the harder you push the better you will become. Know Our Limitations Then Defy Them! Thanks LM! Over the next year find some people who inspire you and motivate you to do more become more and who don’t give up! Make these people your core influences in your life and watch your life take off! We all have greatness inside us we just have to tap into it and not tapout when the current gets rough!

    The virtue lies in the struggle, not in the prize. Richard Monckton Milnes
    If you don’t know where you are going, you’ll end up someplace else.
    Yogi Berra

    Life can be pulled by goals just as surely as it can be pushed by drives. Viktor Frankl
    Nexonta Technologies Inc

  • Blog On People, Blog On!

    Blog On People, Blog On!

    01 December 2011
    A blog (a blend of the term web log) is a type of website or part of a website supposed to be updated with new content from time to time. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. Blog can also be used as a verb, meaning to maintain or add content to a blog.

    Although not a must, but most good quality blogs are interactive, allowing visitors to leave comments and even message each other via widgets on the blogs and it is this interactivity that distinguishes them from other static websites.

    Many blogs provide commentary on a particular subject; others function as more personal online diaries; yet still others function more as online brand advertising of a particular individual or company. A typical blog combines text, images, and links to other blogs, Web pages, and other media related to its topic. The ability of readers to leave comments in an interactive format is an important part of many blogs. Many of our clients will ask us if they need to add a blog to their website and we will usually tell them only if they are going to update it on a regular basis, you see if some one is visiting your site and considering using your services then it is important to have a relatively current blog post as it might look like your company does not put the time in to keep current.

    For SEO purposes it is essential to blog and blog often. This gives Google a reason to visit your website on a regular basis in order to find out what is new and interesting with your company. Blogging is essential to your quality score with Google as well, since no one is going to stay on your website to read dated information. So for all of those clients who have properly optomized websites Blog and Blog often this is the best way to shoot up in the search results!

    Nexonta Technologies Inc

☎ ✉
f 𝕏