29 October 2019

Fourth Blog on e-commerce websites – Wix

Wix.com Ltd. is a cloud-based web development platform that was first developed and popularised by the Israeli company also called Wix. It allows users to create HTML5 websites and mobile sites through the use of online drag and drop tools.

Along with its headquarters and other offices in Israel, Wix also has offices in Canada, Brazil, Germany, India, Ireland, Lithuania, the United States, and Ukraine.

Users can add social plug-ins, e-commerce, online marketing, contact forms, e-mail marketing, and community forums to their web sites using a variety of Wix-developed and third-party applications. The Wix website builder is built on a freemium business model, earning its revenues through premium upgrades.

Wix was founded in 2006 by Israeli developers Avishai Abrahami, Nadav Abrahami, and Giora Kaplan. Headquartered in Tel Aviv, Wix was backed by investors Insight Venture Partners, Mangrove Capital Partners, Bessemer Venture Partners, DAG Ventures, and Benchmark Capital. The company entered an open beta phase in 2007 using a platform based on Adobe Flash. By April 2010 Wix had 3.5 million users and raised $10 million in Series C funding provided by Benchmark Capital and existing investors Bessemer Venture Partners and Mangrove Capital Partners.

In March 2011, Wix had 8.5 million users and raised $40 million in Series D funding, bringing its total funding to that date to $61 million.

In June 2011, Wix launched the Facebook store module, making its first step into the social commerce trend. In March 2012, Wix launched a new HTML5 site builder, replacing the Adobe Flash technology. In October 2012, Wix launched an app market for users to sell applications built with the company’s automated web development technology. Wix’s software development kit lets app developers create and offer web apps to the millions of Wix users around the globe.

By August 2013, the Wix platform had more than 34 million registered users

Wix offers everything you’d expect from a quality website builder. This includes hundreds of easy to customize templates, an intuitive drag-and-drop editor and access to the Wix app market. Regardless of your skill level or technical know-how with Wix, you can create an impressive website in a matter of minutes.

In addition to a quality website builder, Wix offers a selection of tools to help you grow your business. These include SEO features, a reliable eCommerce platform as well as a newsletter builder. And the best part is that Wix is always adding new features so you can rest assured that your website will also be relevant and up-to-date.

Looking for an effective user-friendly platform to run your online store? Wix might be what you’re looking for. Their eCommerce dashboard is easy to use, and their drag and drop interface works well for beginners. You can easily create any type of store and can even add a shopping cart without any technical knowledge. Other useful e-commerce features offered include the option to accept discount codes and coupons.

Payment Options
Wix’s eCommerce accepted forms of payment are a bit limited, but customers receive the basics such as PayPal and Authorize.net. Setup is easy, and you have the ability to include a few other payment processors in their add-ons section.

Plans and Pricing
Wix plans that include eCommerce features are straightforward and succinctly listed on their plan menu with features and services offered for each plan. Their specially tailored eCommerce plan is $16.50 per month and includes 20 GB of bandwidth and storage, free domain, online store, and is Wix ad free. Additionally, their eCommerce plan comes with a plethora of valuable vouchers and apps at no additional cost and the option to connect your current domain.

If you wish to upgrade and opt for their VIP plan, you can enjoy all the features offered with their eCommerce plan, but with additional perks of 10 email campaigns a month and a professional site review for $24.50 per month.

Customer Support
Members can take advantage of Wix’s comprehensive customer support. There’s a help center where any questions you may have will be answered as quickly as possible. In addition, Wix offers useful, easy to follow tutorials and how to’s on all aspects of the platform. If that doesn’t help, there’s also a FAQ and a forum where you can post and browse other questions.