2 April 2010

Fundamentals of a well performing website!

Internet marketing, also referred to as i-marketing, web-marketing, online-marketing, Search Engine Marketing (SEM) or e-Marketing, is the marketing of products or services over the Internet.

The Internet has brought media to a global audience. The interactive nature of Internet marketing in terms of providing instant response and eliciting responses, is a unique quality of the medium. Internet marketing is sometimes considered to have a broader scope because it not only refers to the Internet, e-mail, and wireless media, but it includes management of digital customer data and electronic customer relationship management (ECRM) systems.

Internet marketing ties together creative and technical aspects of the Internet, including: design, development, advertising, and sales. Internet marketing also refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, e-mail marketing, and Web 2.0 strategies. In 2008 The New York Times, working with comScore, published an initial estimate to quantify the user data collected by large Internet-based companies. Counting four types of interactions with company websites in addition to the hits from advertisements served from advertising networks, the authors found the potential for collecting data upward of 2,500 times on average per user per month. And this is why we at Nexonta Technologies Inc pay special attention to the details.

Think of your website like a game of tennis I mean the more that you practice the better you will eventually get well the same holds true for your website you need to be constantly updating it and adding to it in order to perform well in the Google rankings. This is why large department stores like Macey’s and Holt Renfrew hire window dressers in order to keep the shoppers coming back. Think of the internet as a high end shopping district with millions of stores to choose from. What makes your store special. If you don’t stand out then surely the traffic will go to another company and this is why companies Get SEO’ed. We can help make you money. Our goal is to have your company appear well in the rankings and we achieve this by having your site meet all necessary criteria in order to get you found and get you paid.

Nexonta Technologies Inc