19 July 2010

SEO where to start!

There are many websites these days that are not setup for the search engines. This is important because if you do not have a website which is optimized and shows up in search engine results, you cannot get traffic to your website without having to buy it and this gets expensive. There are three main areas to search engine marketing: links, your content, as well as your key words. It is also important to analize the competition on the first page of your industry. This is done to see how your website stacks up against the competition along with which companies are in the top ten results and why they are there. As an SEO firm Nexonta Technologies will examine your keywords. This is done to determine competition for keywords and how you can make sure you are receiving as much traffic for various keywords as you can.

Also it is important to note that when it comes to thorough site analysis a good SEO company will also examine page optimization of your website. This is significant because your website will have a set of different keywords and certain keywords are used for certain pages. In addition to keyword relevance we focus on site navigation and user ease this is important because you want your website to be very easy to get around so that your audience is able to find what they are looking for. Off page optimization such as link building is the next area which will be focused on by search engine marketing services companies. Link building is important because this is a factor in search engine rankings.

The second approach should be to publish testimonials and comments from your customers. A good idea would be to publish both great and bad comments; that way prospects will be truly convinced that these testimonials are real. When prospects see testimonials on your site, they will have the confidence to buy from you simply because human beings follow the herd mentality; when others have bought and proven it authentic, they will jump on the bandwagon and invest in too. We here at Nexonta Technologies Inc want this to be a sort of frame work when considering SEO consulting services weather with us or another firm and we hope that this blog acts as a guideline for your SEO efforts.

Nexonta Technologies Inc